The power of Google: "On the 3rd of February 2004, this page (or rather the page that was here) was swamped by requests and the server subsequentially failed. The reason was traced to Google introducing a fractal looking logo (see below), which when clicked, performed an image search for 'julia' and 'fractal'. The two most interesting resulting images on the top row of the list were on this page (or rather the page that was here). "
Thanks in part to San Francisco Bay area listeners of KFOG radio, who discussed the fractal logo on-air with a Google staffer. Not only the power of Google, but the power of promotion in the largest US technology center (KFOG also has a San Jose transmitter for Silicon Valley.)